Marketing one’s book(s) is only one aspect of the author’s business. Yes, with a POD publisher, you do have to work hard, but even with the more “traditional” publisher (which are becoming more and more untraditional) you must work hard to promote your work. Booklocker has been so good to me–better royalties than many “traditional” publishers. I’ve made a form for bookstores (will be glad to send it to you if you email me, email@example.com) and I’m trying to pack in a busy summer doing signings and readings. More on this later.